Colibri Digital Marketing
Climate Impact & Sustainability Data (2022)
Reporting Period: 2022
Environmental Metrics
Renewable Energy Share:100% (for Colibri's own energy use)
ESG Focus Areas
- Governance
- Community
- Environment
- Social
Environmental Achievements
- Purchased 100% renewable energy through the city of Oakland’s partnership with PG&E.
- Used green servers to power our website and client websites.
- Used a solar panel to charge a backup battery as part of our “move towards solar powering” business.
- Used hydroelectric energy in Venezuela to power our work.
Social Achievements
- Provided over $50,000 of pro bono services to various organizations including QuickHaven, Global Partners for Development, and Brethren Community Foundation.
- Hosted 12 interns.
- Grew the team and expanded departments and services.
- Promoted three female professionals to leadership positions.
- Hired six new employees.
- Onboarded, trained, and supervised 12 interns (5 bi-racial, 3 Latinos, 1 Asian, 1 African American, and 2 white).
Governance Achievements
- Achieved California Benefit Corporation status in 2021.
- Created a plan for best practice triple bottom-line corporate governance.
Climate Goals & Targets
Medium-term Goals:
- Expand accessiBe partnership.
- Launch a subscription program that’s accessible to small businesses and support business owners that are looking for affordable and quick digital marketing alternatives.
- Expand digital marketing translation and transcreation services
- Sell digital marketing packages in Spanish and English along with very cool products designed by people we love
Short-term Goals:
- Execute best practices for triple-bottom-line corporate governance.
- Continue to provide opportunities to workers in Venezuela and other high-risk, low-opportunity communities and countries.
- Start the “Healthy Birds” program to provide healthcare funds to Venezuelan workers.
- Continue to support QuickHaven’s efforts to provide opportunity and housing to the unsheltered.
- Continue to provide educational opportunities to students and those experiencing career transitions through our Colibri Institute.
- Continue to provide pro bono and other online educational experiences to Global Partners for Development and other mission-aligned partners.
- Continue to purchase carbon offsets
- Find ways to provide solar power to our team (even those living in high-rise buildings), and expand its use.
Environmental Challenges
- 2022 was an unusual year filled with suspense and doubts for many.
Mitigation Strategies
- Accepted the challenges with grace and used it as an opportunity to put beliefs into practice.
Supply Chain Management
Responsible Procurement
- Partnered with various woman-owned, minority-owned, and B Corp certified businesses.
Climate-Related Risks & Opportunities
Reporting Standards
Frameworks Used: B Corp
Certifications: B Corp, California Benefit Corporation, LGBTBE-certified through the NGLCC