McDonald's Corporation
Climate Impact & Sustainability Data (2010, 2016, 2018, 2020, 2021, 2023)
Reporting Period: 2010
Environmental Metrics
ESG Focus Areas
- Product Stewardship
- Eco-footprint
- Employer of Choice
- Sharing Brand
Environmental Achievements
- Launched energy-efficient restaurant in Achim, near Bremen, using renewable energy sources.
- Sourcing 25% of electricity from renewable sources in 2011, aiming for 100% by 2014.
- Reduced packaging weight (though slightly higher in 2010 than 2009, lower than 2008).
- Increased share of recycled materials in packaging.
- Implemented energy-saving technologies in new and remodeled restaurants (LED lighting, LOV fryers).
Social Achievements
- Introduced training programs for young people from lower-ranked secondary schools.
- Offered a combined work/study program leading to a Bachelor of Arts degree.
- Maintained high trainee retention rate (over 70%).
- Signed the Diversity Charter.
- Established a Confidential Contact Center to address employee concerns.
Governance Achievements
- Created a special unit for corporate responsibility.
- Established a CR Expert Council with external experts.
- Implemented the McDonald’s management promise (Führungsversprechen).
Climate Goals & Targets
- Vision for 2020: Set new standards in sustainable agricultural practices, quality, product variety and balance (Product Stewardship).
- Vision for 2020: Efficient use of natural resources, active partner in recycling (Eco-Footprint).
- Vision for 2020: One of the most popular employer brands in Germany (Employer of Choice).
- Vision for 2020: Committed to supporting communities, open dialogue (Sharing Brand).
- Systematically reduce CO2 emissions per ton of delivered goods by 20% by 2020.
- Increase proportion of renewable energy in logistics by 20% by 2020.
- Improve energy efficiency per ton of delivered goods by 20% by 2020.
- Increase green electricity to at least 25% by 2013; 100% by 2014.
- Improve energy efficiency in around 40 restaurants in 2011; 100 per year starting 2012.
- Install 20 electric vehicle charging stations in 2011.
Environmental Challenges
- Reducing energy consumption while maintaining high kitchen throughput.
- Balancing the need for effective packaging with sustainability goals.
- Addressing public preconceptions about McDonald's and sustainability.
- Attracting and retaining qualified employees in a competitive market.
- Managing waste and litter around restaurants.
Mitigation Strategies
- Implementing energy management systems and providing energy-saving training.
- Reducing packaging weight and increasing recycled content.
- Publishing a corporate responsibility report and engaging in open dialogue with stakeholders.
- Offering various training programs and career development opportunities.
- Launching anti-littering campaigns and partnering with local governments.
Supply Chain Management
Supplier Audits: 100% of suppliers audited
Responsible Procurement
- McDonald’s Code of Conduct for Suppliers
- Supplier Workplace Accountability program
- McDonald’s Agricultural Assurance Program (MAAP)
- Flagship Farms project
- Sustainable Land Management Commitment (SLMC)
Climate-Related Risks & Opportunities
Reporting Standards
Frameworks Used: GRI G3, GRI Food Processing Sector Supplement
Certifications: EMAS III, ISO 14001
Sustainable Products & Innovation
- McCafé
- Salads
- Veggie burger
- McWraps
Awards & Recognition
- GreenLight Award (2005)
- Top German Employer 2011 (since 2004)
Reporting Period: 2016
Environmental Metrics
ESG Focus Areas
- Climate Action
- Beef Sustainability
- Packaging and Recycling
- Commitment to Families
- Youth Opportunity
- Forest Conservation
- Diversity
- Animal Health and Welfare
- Supporting Families and Farmers
Environmental Achievements
- 50% of McDonald's guest packaging comes from renewable, recycled, or certified sources.
- 64% of McDonald’s fiber-based packaging comes from certified or recycled sources.
- Reduced waste by 30% in the decade following a partnership with EDF.
- Eliminated more than 300 million pounds of packaging.
Social Achievements
- More than half of Happy Meals served in the U.S. included water, milk, or juice as the beverage of choice.
- Distributed close to 450 million books globally through Happy Meal Readers.
- RMHC saved families over $880M in meal/lodging expenses in 2017.
- Over 2,800 McDonald’s UK employees completed sustainability training to become Planet Champions.
Governance Achievements
- Established a Scale for Good leadership team and cross-functional working groups.
- Conducted a comprehensive materiality assessment in 2014.
- Published Global Beef Sustainability Report.
Climate Goals & Targets
- Eliminate deforestation from our global supply chain by 2030.
- Reduce greenhouse gas emissions related to McDonald’s restaurants and offices by 36% by 2030.
- Reduce emissions intensity across the supply chain by 31% by 2030.
- By 2025, 100% of McDonald’s guest packaging will come from renewable, recycled, or certified sources.
- By 2025, recycle guest packaging in 100% of McDonald’s restaurants.
- Reduce barriers to employment for two million young people by 2025.
- Source 100% of fiber-based packaging from recycled or certified sources by 2020.
- Eliminate foam packaging from the global system by the end of 2018.
- All coffee from high-deforestation risk regions will be sourced from Rainforest Alliance-Certified farms by 2018.
Environmental Challenges
- Recycling infrastructure, regulations, and consumer behaviors vary globally.
- Difficulty in measuring waste volume due to variability in industry tracking methods.
- Independent Franchisees' decisions on sustainability initiatives.
- Global supply chain complexity and varying practices across different regions.
Mitigation Strategies
- Collaborating with venues to create more recycling opportunities.
- Working with the Sustainable Packaging Coalition and How2Recycle.
- Providing tools and resources to drive Franchisee engagement.
- Partnering with industry leaders, NGOs, and experts to develop and implement sustainable practices.
Supply Chain Management
Supplier Audits: Annual audits of 100% of beef processors; 3,733 facilities participating in the Supplier Workplace Accountability (SWA) program in 2017.
Responsible Procurement
- Supplier Code of Conduct
- Sustainable sourcing requirements for key ingredients (beef, chicken, coffee, fish, fiber, palm oil)
- Global Sustainable Sourcing Guide
Climate-Related Risks & Opportunities
Physical Risks
- Erratic weather patterns impacting food production
Transition Risks
- Regulatory changes
- Market shifts towards sustainability
Opportunities
- Development of energy-efficient products and practices
- Renewable energy adoption
Reporting Standards
Frameworks Used: GRI, UN SDGs
Certifications: MSC, FSC, PEFC
UN Sustainable Development Goals
- SDG 2
- SDG 8
- SDG 12
- SDG 13
- SDG 15
- SDG 17
Scale for Good initiatives mapped against all 17 SDGs; specific goals aligned with SDGs 2, 8, 12, 13, 15, and 17.
Sustainable Products & Innovation
- Recyclable and compostable cup development (NextGen Cup Consortium)
Awards & Recognition
- 2017 RSPCA Assured’s Food Service Award
- Compassion in World Farming 2017 commendation
- Henry Spira Corporate Progress Award 2016
- Good Egg Award 2016
- Best Marketing Award 2016
- 2017 SmartWay Excellence Award
Reporting Period: 2018
Environmental Metrics
ESG Focus Areas
- Climate Action
- Beef Sustainability
- Packaging and Recycling
- Commitment to Families
- Youth Opportunity
- Forest Conservation
- Diversity
- Animal Health and Welfare
- Supporting Families and Farmers
Environmental Achievements
- In 2018, McDonald's became the first restaurant company in the world to set a science-based target to significantly reduce greenhouse gas emissions.
- Reduced packaging by eliminating foam in all centrally managed guest packaging.
- Increased sustainably sourced coffee to 57%.
Social Achievements
- Launched Youth Opportunity initiative with a goal to reduce barriers to employment for two million young people by 2025.
- Increased access to education for tens of thousands of employees through Archways to Opportunity.
- Donated over 630,000 pounds of food to charities in the U.S. through the McDonald's Food Donation Program.
Governance Achievements
- Established a Scale for Good leadership team and cross-functional working groups to oversee sustainability initiatives.
- Conducted a comprehensive materiality assessment to identify and prioritize key ESG issues.
- Implemented new training for company-owned restaurant General Managers and staff employees on harassment and discrimination.
Climate Goals & Targets
- Not disclosed
- Reduce greenhouse gas emissions related to McDonald’s restaurants and offices by 36% by 2030.
- Reduce emissions intensity across the supply chain by 31% by 2030.
- Eliminate deforestation from global supply chain by 2030.
- Source 100% of guest packaging from renewable, recycled, or certified sources by 2025.
- Recycle guest packaging in 100% of McDonald’s restaurants by 2025.
- Source 100% of wild-caught fish from verified sustainable sources by 2020.
- Source 100% of coffee sustainably by 2020.
Environmental Challenges
- Climate change impacts on food production and water resources.
- Plastic pollution from packaging.
- Deforestation in supply chains.
- Youth unemployment.
- Ensuring ethical sourcing and labor practices across a global supply chain.
Mitigation Strategies
- Setting science-based targets to reduce greenhouse gas emissions.
- Investing in renewable energy and energy-efficient technologies.
- Developing sustainable packaging and recycling initiatives.
- Collaborating with suppliers and NGOs to improve sourcing practices.
- Implementing pre-employment training and job readiness programs for young people.
- Developing and implementing a Supplier Workplace Accountability (SWA) program.
Supply Chain Management
Supplier Audits: Not disclosed
Responsible Procurement
- Supplier Code of Conduct
- Sustainable Sourcing Guide
- Supplier Workplace Accountability (SWA) program
Climate-Related Risks & Opportunities
Physical Risks
- Extreme weather events
- Water scarcity
Transition Risks
- Regulatory changes
- Market shifts towards sustainable products
Opportunities
- Development of energy-efficient products and operations
- Investing in renewable energy
Reporting Standards
Frameworks Used: CDP
Certifications: LEED, MSC, Rainforest Alliance, UTZ, Fair Trade
Third-party Assurance: Not disclosed
UN Sustainable Development Goals
- Goal 2
- Goal 6
- Goal 7
- Goal 8
- Goal 9
- Goal 11
- Goal 12
- Goal 13
- Goal 14
- Goal 15
- Goal 17
McDonald's initiatives contribute to these goals through sustainable sourcing, waste reduction, renewable energy, youth employment, community investment, and responsible supply chain management.
Sustainable Products & Innovation
- Sustainable packaging
- Energy-efficient restaurant designs
Awards & Recognition
- Science Based Targets initiative approval
- CDP Supplier Engagement leader board
- Illinois Green Emerald Award
- RSPCA Assured’s Food Service Award
Reporting Period: 2020
Environmental Metrics
ESG Focus Areas
- Climate Action
- Packaging and Waste
- Sustainable Agriculture
- Nutrition & Marketing Practices
- Youth Employability
- Diversity, Equity & Inclusion
Environmental Achievements
- 8.5% reduction in absolute emissions of restaurants and offices from 2015 baseline
- 5.9% decrease in supply chain emissions intensity from 2015 baseline
- Substantially achieved responsible sourcing goals for beef, chicken (soy for feed), coffee, palm oil, fish, and fiber-based guest packaging
- 99.6% of primary fiber-based guest packaging sourced from recycled or certified sources and supported deforestation-free supply chains
- 98.7% of fish sourced for Filet-O-Fish from verified sustainable sources
Social Achievements
- Launched Archways to Opportunity, increasing access to education for over 65,000 people since 2015
- Approximately 1,000,000 young people participated in training programs and/or were hired since July 2018
- Over 2.5 billion Happy Meal items sold since 2018 contained fruits, vegetables, low-fat dairy, water, lean protein, or whole grains
- In 8 of 20 major markets, at least 50% of Happy Meal Bundle Offerings met McDonald’s Global Happy Meal Nutrition Criteria as of 2019
- 12 out of 20 major markets removed artificial flavors and added colors from artificial sources in Happy Meals as of early 2020
- Family Friendly Spaces program in China improved worker satisfaction by 321% and worker retention by 39%
Governance Achievements
- Half of Board members are women or self-identify as members of historically underrepresented racial or ethnic groups
- Established a newly created role of Executive Vice President and Chief Global Impact Officer
- Incorporated quantitative metrics related to human capital management into annual incentive compensation awards for CEO and Executive Vice Presidents
Climate Goals & Targets
- Achieve net-zero emissions by 2050
- Reduce GHG emissions related to restaurants and offices by 36% by 2030 from 2015 baseline
- Reduce emissions intensity by 31% across supply chain by 2030 from 2015 levels
- Source 100% of guest packaging from renewable, recycled, or certified sources by 2025
- Recycle guest packaging in 100% of restaurants by 2025
- Remove all added fluorinated compounds from guest packaging by 2025
- Reduce barriers to employment for 2 million young people by 2025
- Increase representation of underrepresented groups in US leadership to 35% by 2025
- Increase representation of women in global leadership to 45% by 2025
- Reduce water consumption by 20% by 2020 (US)
- Increase purchases from diverse-owned suppliers by nearly 10% by 2025 (US)
Environmental Challenges
- Climate change impacts on supply chains and food security
- Deforestation in supply chains
- Plastic pollution
- Youth unemployment
- Inequity and lack of diversity
- COVID-19 pandemic disruptions
Mitigation Strategies
- Science-based targets to reduce GHG emissions
- Commitment to eliminate deforestation from global supply chain by 2030
- Sustainable packaging initiatives and recycling programs
- Youth Opportunity program to reduce barriers to employment
- Diversity, Equity & Inclusion strategy to increase representation and inclusion
- Support for Franchisees and communities during COVID-19 pandemic
Supply Chain Management
Supplier Audits: Annual third-party audits for food safety and social compliance
Responsible Procurement
- McDonald’s Supplier Code of Conduct
- Supplier Workplace Accountability program
- Sustainable sourcing requirements for key commodities
Climate-Related Risks & Opportunities
Physical Risks
- Extreme weather events
- Supply chain disruptions
Transition Risks
- Regulatory changes
- Market shifts towards sustainability
Opportunities
- Renewable energy investments
- Development of energy-efficient products and operations
Reporting Standards
Frameworks Used: SASB, CDP, TCFD, UN SDGs
Certifications: LEED Platinum
Third-party Assurance: Not disclosed
UN Sustainable Development Goals
- Goal 2: Zero Hunger
- Goal 4: Quality Education
- Goal 5: Gender Equality
- Goal 6: Clean Water and Sanitation
- Goal 8: Decent Work and Economic Growth
- Goal 9: Industry, Innovation and Infrastructure
- Goal 10: Reduced Inequalities
- Goal 11: Sustainable Cities and Communities
- Goal 12: Responsible Consumption and Production
- Goal 13: Climate Action
- Goal 14: Life Below Water
- Goal 15: Life On Land
- Goal 16: Peace, Justice and Strong Institutions
- Goal 17: Partnerships for the Goals
Various initiatives contribute to these goals through sustainable sourcing, community support, employee development, and environmental protection
Sustainable Products & Innovation
- Net-zero energy designed restaurant
- Sustainable packaging materials
- Reduced sugar, low-fat chocolate milk
Awards & Recognition
- SmartWay Excellence Award
- Human Rights Campaign Foundation’s Corporate Equality Index (100 score)
Reporting Period: 2021
Environmental Metrics
ESG Focus Areas
- Energy Management
- Greenhouse Gas (GHG) Emissions
- Water Management
- Food & Packaging Waste Management
- Food Safety
- Nutritional Content
- Labor Practices
- Supply Chain Management & Food Sourcing
Environmental Achievements
- Achieved a 2.9% reduction in absolute GHG emissions of restaurants and offices compared to the 2015 baseline.
- Achieved a 7.8% decrease in the emissions intensity of the supply chain from the 2015 baseline.
- Contracted for eight renewable energy projects, expected to contribute to a 27% GHG reduction from the 2015 baseline and prevent approximately 3,200,000 metric tons of CO2e emissions each year.
- In Europe, over 6,000 restaurants use renewable electricity across 11 markets, with many at or close to 100% renewable electricity.
Social Achievements
- Raised hourly wages for more than 36,500 employees at Company-owned U.S. restaurants by an average of 10% in 2021, investing $70 million in restaurant wages.
- More than 74% of eggs sourced in the U.S. are cage-free.
- France, Germany, Australia, and the U.K. have achieved 100% cage-free egg supply chains.
Governance Achievements
- Introduced Global Pay Principles in 2019 to ensure good pay practices are consistently implemented for all Company employees.
- Developed and implemented science- and risk-based food safety and quality standards.
Climate Goals & Targets
- Reduce GHG emissions related to restaurants and offices by 36% by 2030 from a 2015 base year.
- Achieve a 31% reduction in emissions intensity across the supply chain by 2030.
- Implement global and local solutions to expand the reduction, reuse or recycling of guest packaging by 2025.
- Have all primary guest packaging sourced from renewable, recycled or certified sources by 2025.
- Ensure 50% or more of Happy Meal Bundle offerings meet McDonald’s Global Happy Meal Nutrition Criteria by 2022.
- All Happy Meal bundles advertised to children will meet McDonald’s Global Happy Meal Nutrition Criteria by 2022.
Environmental Challenges
- Supply chain disruptions (implied, not explicitly stated)
- Data collection and coordination across the McDonald’s System
Mitigation Strategies
- Continuous improvement in data collection and coordination.
- Working with suppliers on responsible sourcing commitments.
Supply Chain Management
Responsible Procurement
- Global Sustainable Sourcing Specifications
- Direct collaboration on sustainable initiatives
Climate-Related Risks & Opportunities
Reporting Standards
Frameworks Used: SASB
Reporting Period: 2023
Environmental Metrics
ESG Focus Areas
- Climate Action
- Packaging, Toys & Waste
- Nature, Forests & Water
- Food Quality & Sourcing
- Animal Health & Welfare and Responsible Antibiotic Use
- Jobs, Inclusion & Empowerment
- Diversity, Equity & Inclusion
- Talent & Benefits
- Community Connection
- Human Rights
Environmental Achievements
- 6% reduction in Scope 1 GHG emissions from 2018
- 38% reduction in Scope 2 GHG emissions from 2018
- 4% reduction in Scope 3 GHG emissions from 2018
- 99.1% of primary commodities sourced supporting deforestation-free supply chains
- 86.7% of primary guest packaging sourced from renewable, recycled, or certified materials
- 63.7% reduction in virgin fossil fuel-based plastic in Happy Meal toys
Social Achievements
- Achieved Youth Opportunity goal ahead of schedule (2.2 million young people)
- 44% of leadership roles globally held by women
- 33% of leadership roles in the U.S. held by individuals from Underrepresented Groups
- Substantially attained equal pay, with plans to close small remaining gaps in 2024
- Over $200 million awarded in tuition assistance through Archways to Opportunity
Governance Achievements
- Over half of the Board comprised of women or racially/ethnically diverse Directors
- Annual incentive plan includes ESG metrics for executives
Climate Goals & Targets
- Reach net-zero emissions by 2050
- Reduce absolute Scope 1 and 2 GHG emissions by 50.4% from 2018 baseline by 2030
- Reduce absolute Scope 3 GHG emissions by 50.4% from 2018 baseline by 2030
- Reduce absolute Scope 3 FLAG GHG emissions by 16% and maintain no deforestation by 2030
- Source 100% of primary guest packaging from renewable, recycled, or certified materials by 2025
- Increase representation of women in global leadership roles to 45% by 2025
- Increase representation of Underrepresented Groups in U.S. leadership roles to 35% by 2025
- Implement broiler welfare commitments across in-scope markets by end of 2024
- Phase out gestation stalls for housing pregnant sows in the U.S. by end of 2024
- Increase U.S. systemwide spend with diverse-owned suppliers to 25% by end of 2025
Environmental Challenges
- Climate change risks to food supply resilience and communities
- Systemic challenges related to recycling infrastructure and demand for recycled materials
- Limited data on antibiotic use in the beef industry
- Barriers to economic opportunities for diverse Franchisees
Mitigation Strategies
- Implementing renewable energy and energy efficiency measures in restaurants
- Engaging suppliers to set emissions reduction targets
- Collaborating with industry, governments, and NGOs on climate action
- Investing in regenerative agriculture practices
- Working with suppliers to collect antibiotic use data
- Implementing strategies to support diverse Franchisee representation
Supply Chain Management
Supplier Audits: Over 1,800 third-party audits performed in 2023
Responsible Procurement
- Supplier Code of Conduct, sustainable sourcing policies, engagement on sustainability initiatives
Climate-Related Risks & Opportunities
Physical Risks
- Extreme weather events
Transition Risks
- Regulatory changes, market shifts
Opportunities
- Development of energy-efficient products and practices
Reporting Standards
Frameworks Used: SASB
Certifications: Null
Third-party Assurance: Not disclosed
UN Sustainable Development Goals
- Not disclosed
Not disclosed
Sustainable Products & Innovation
- Clear polypropylene beverage cups sourced from recycled and bio-based materials
Awards & Recognition
- Not disclosed