The Wave
Climate Impact & Sustainability Data (2022, 2023-2024)
Reporting Period: 2022
Environmental Metrics
ESG Focus Areas
- Environmental Sustainability
- Social Impact
- Governance
Environmental Achievements
- 10% net saving on water use due to leak repair
- Planned installation of a £3.2 million solar and energy storage array (to be completed in 2023), aiming for net-zero operational carbon emissions.
- Switched to a more eco-friendly cleaning product supplier.
- Purchased sustainably sourced logs for The Camp.
- Used Rapanui for most own-brand merchandise (renewable energy powered factory, audited for social and sustainability criteria, water-based inks).
Social Achievements
- Delivered 1,484 surfs via social impact programs.
- Gave away almost 800 free beginner lessons.
- Supported 122 adaptive surfers.
- Ran 4 x 6-week surf therapy courses with The Wave Project.
- Ran a 6-week course with women from Bristol’s female Muslim community.
- Worked with Active Being Connect to run courses for women in deprived areas of South Bristol.
- Hosted the English Adaptive Surfing Open.
- Launched the Summer of Waves pilot program for vulnerable young people.
- Launched ‘Sister Sessions’ for women-only surf sessions.
- Launched a ‘surf tool’ for surfers with upper body limb differences in collaboration with I Am Possible Foundation and Koalaa Prosthetics.
Governance Achievements
- Welcomed new investors, Sullivan Street Partners.
- Refreshed Senior Leadership Team and Board of Directors.
- Developed a revised strategy to deliver purposeful impact as a triple bottom line business.
- Submitted a B-Corp application.
Climate Goals & Targets
Medium-term Goals:
- Plant more trees; work with corporate partners for tree planting.
Short-term Goals:
- Make The Wave Bristol a resounding success.
- Enable 2,000 surfs via social impact programs.
- Build the solar array and start generating own power.
- Reduce carbon footprint.
- Develop a carbon and climate change strategy and sign up to Net Zero pledges.
Environmental Challenges
- Cost control
- Green algae bloom affecting water quality (believed to have depressed sales by almost 20%).
- Inefficient adaptive surf club and booking process.
- Lack of ethnically diverse workforce.
- Lack of public transport access.
- Shortage of female surf coaches.
- Difficulty sourcing female wetsuits above a size 16.
- Unsustainable neoprene wetsuits (environmental and health concerns).
Mitigation Strategies
- Reviewed every part of the business to streamline operations.
- Researched solutions and hired specialist filters to address algae bloom; developing a long-term solution.
- Reviewing adaptive surf booking process for improvement.
- Continuing to address workforce diversity in 2023.
- Conversations with local councils and employers to improve transport access.
- Exploring ways to encourage female lifeguards and team members to become coaches.
- Working to develop a circular solution for wetsuit recycling.
- Committing to working with industry partners to create a sustainable surf school wetsuit.
Supply Chain Management
Responsible Procurement
- Sustainably sourced logs
- Eco-friendly cleaning products
- Rapanui for merchandise (audited for social and sustainability criteria)
Climate-Related Risks & Opportunities
Physical Risks
- Algae blooms due to heat waves
Opportunities
- Solar energy generation
Sustainable Products & Innovation
- Seasuit
- Merchandise from Rapanui
- New t-shirt range made from SeaBlend®
Reporting Period: 2023-2024
Environmental Metrics
ESG Focus Areas
- People
- Planet
- Profit
Environmental Achievements
- Reduced water consumption year-on-year.
- Reduced electricity consumption year-on-year.
- Installed a £3.2 million solar array, becoming Net Zero Carbon in operational energy.
- Recycled over 3,000 kilograms of wetsuits.
- Planted 4000 trees.
Social Achievements
- Delivered 938 surfs to over 150 adaptive surfers.
- Provided free surfing lessons to 90 children as part of World Ocean Day for Schools.
- Supported various social impact courses and activities with partners.
- Hosted the UK premiere of Wave Women UK, inspiring more women from BAME backgrounds to surf.
- Raised £4035 through online donations.
Governance Achievements
- Submitted B-Corp application, hoping for accreditation by Summer 2024.
- Implemented directional lighting, allowing extended operating hours.
Climate Goals & Targets
Long-term Goals:
- Partner with University of Bristol for PhD research on surfing's impact on mental well-being.
- Work with partners to baseline and record CO2 emissions and develop a reduction plan.
Medium-term Goals:
- Complete and communicate The Wave’s EDI strategy.
Short-term Goals:
- Achieve B-Corp accreditation by end of Summer 2024.
- Enable 2,000+ surfs via social impact program.
- Embed energy-saving practices throughout staff.
- Ensure wetsuit partners commit to sustainable materials.
- Work with corporate partners to increase tree planting.
Environmental Challenges
- Slow progress in making booking quicker and easier for para-surfers.
- Lack of progress in recruiting and training more female surf coaches.
- Workforce not representative of the ethnic diversity in the area.
- Limited accessibility by public transport.
Mitigation Strategies
- Implemented additional training for in-water supporters and para-surfing coaches.
- Created a pathway to qualify more female lifeguards, aiming for progression to surf coach training.
- Developing ED&I strategy for workforce diversification.
- Ongoing conversations with local councils and authorities to improve public transport access.
Supply Chain Management
Responsible Procurement
- Working with Rip Curl for wetsuit repair and resale.
- Collaborating with partners to develop sustainable wetsuits.
Climate-Related Risks & Opportunities
Reporting Standards
Frameworks Used: B-Corp