Climate Change Data

Oregon Coast Visitors Association (OCVA)

Climate Impact & Sustainability Data (2019-2021, 2023-2024)

Reporting Period: 2019-2021

Environmental Metrics

ESG Focus Areas

  • Sustainable coastal economy
  • Resource protection
  • Community engagement
  • Workforce development
  • Infrastructure development

Environmental Achievements

  • Increased engagement with stakeholders on conservation and sustainability (16% increase in engagement, 12% increase in satisfaction from 2017 to 2018)
  • Initiatives to mitigate impacts of tourism on natural resources (trail restoration, marine debris diversion)

Social Achievements

  • Increased stakeholder engagement and satisfaction (16% increase in engagement, 12% increase in satisfaction from 2017 to 2018)
  • Workforce training programs (Guest Service Gold, hospitality training)
  • Community engagement through listening sessions and presentations

Governance Achievements

  • Strategic Advisory Group (SAG) meetings with state and federal agencies
  • Quarterly board meetings open to the public
  • Transparent reporting of economic impact and stakeholder feedback

Climate Goals & Targets

Long-term Goals:
  • Sustainably manage tourism growth
  • Enhance community livability
  • Reduce visitation impacts
Medium-term Goals:
  • Develop and expand trail systems
  • Increase adoption of sustainable business practices
  • Strengthen partnerships to address resource management
Short-term Goals:
  • Increase visitation during off-peak seasons
  • Improve infrastructure for outdoor recreation
  • Enhance stakeholder engagement

Environmental Challenges

  • Managing tourism growth to preserve natural and cultural assets
  • Creating positive interactions between tourists and residents
  • Addressing the demand on outdoor/natural resources
  • Alleviating congestion during peak seasons
  • Increasing visitation during off-peak seasons
  • Workforce development challenges
  • Community understanding of tourism's value
Mitigation Strategies
  • Investments in trail restoration and infrastructure development
  • Workforce training programs
  • Community engagement initiatives
  • Marketing campaigns to promote off-peak season visitation
  • Partnerships with stakeholders to address resource management
  • Educating policymakers and community leaders on the value of tourism

Supply Chain Management

Responsible Procurement
  • Preference for locally made promotional items

Climate-Related Risks & Opportunities

Physical Risks
  • Natural disasters (wildfires, ice storms)

Reporting Period: 2023-2024

Environmental Metrics

ESG Focus Areas

  • Destination Stewardship
  • Insights & Impacts
  • Brand Stewardship
  • Sustainability
  • Diversity, Equity, Inclusion, and Accessibility (DEIA)
  • Mitigation, Adaptation, and Resiliency (MAR)

Environmental Achievements

  • Launched Kind Traveler program, supporting environmental nonprofits.
  • Over $340,000 in level two charger rebates awarded to the Oregon Coast.
  • Developed a 2025 North Coast Shuttle route to encourage car-free travel.
  • Launched EPA Environmental Justice Collaborative Problem Solving Grant focused on equitable transportation.
  • Launched an EV Charger Planning project to increase access to EV chargers.
  • Funded tide pool ambassador programs.
  • Assisted in distributing $115,000 to coastal environmental nonprofits.
  • Applied for National Renewable Energy Laboratory technical support for coastal EV and grid resiliency planning.
  • Sponsored the Elakha Alliance Oregon Otter Beer Festival.
  • Co-hosted an OSU Oregon Applied Sustainability Intern to assist businesses in reducing marine debris pollution.
  • Developed a food-waste stream mapping and networking project.

Social Achievements

  • Supported the construction of Southworth Park, including a Heritage Pavilion.
  • Assisted with product development for Oregon Black Pioneers.
  • Assisted with the formation of a Brookings Public Art Committee.
  • Supported the promotion of ReUpIt/Art 101.
  • Supported the Lincoln City Cultural Center “wind wall”.
  • Sponsored the 2023 Siletz Nesika Illahee Pow-Wow.
  • Supported the finalization of Lincoln County & the City of Florence AEP6 Studies.
  • Mobilized $77,500 to support Wheel the World assessments of Seaside and Cannon Beach.
  • Convened six online TravelAbility calls with coastal tourism stakeholders.
  • Hosted two workshops and a keynote about accessibility at the 2023 People’s Coast Summit.
  • Presented to the Oregon Governor’s Conference on Tourism about accessibility efforts.
  • Supported efforts to bring David’s Chair all-terrain track wheelchairs to coastal communities.
  • Hired influencer Cory Lee to highlight accessible travel on the coast.
  • Supported Dirty Freehub’s successful grant application to develop “All-Access” gravel cycling routes.
  • Attended the Travelability Emerging Markets Summit.
  • Developed a state-wide Mobi-mat toolkit.
  • Mobilized $24,819.42 to support the purchase and implementation of two Mobi-mats.
  • Curated Black History Month resources in partnership with Oregon Black Pioneers.

Governance Achievements

  • Revised Strategic Plan for the next three years.
  • Hosted quarterly Board Socials and six Subregional Stakeholder Meetings.
  • Tracked bills and advocated for tourism in the Oregon State Legislature.
  • Published the Oregon Coast Ports: A Biennial Snapshot report.
  • Advocated for the importance of trails for tourism.
  • Held meetings with state-level leadership, county commissioners, and others.
  • Convened a Strategic Advisory Group with representatives from U.S. Forest Service, U.S. Fish and Wildlife Service, etc.

Climate Goals & Targets

Environmental Challenges

  • Need to address climate change impacts on coastal tourism.
  • Need to improve accessibility for all visitors.
  • Need to promote sustainable tourism practices.
  • Need to ensure equitable opportunities for all communities.
Mitigation Strategies
  • Developed and implemented MAR plan.
  • Supported projects to improve accessibility.
  • Funded sustainable tourism initiatives.
  • Partnered with various organizations to promote DEIA.

Supply Chain Management

Climate-Related Risks & Opportunities

Physical Risks
  • Extreme weather events
Opportunities
  • Development of sustainable tourism products and services