Global
Climate Impact & Sustainability Data (2020-2021, 2021, 2022, 2023)
Reporting Period: 2020-2021
Environmental Metrics
Renewable Energy Share:100% (across all managed estates by September 2021)
ESG Focus Areas
- Climate Change
- Waste Reduction
- Energy Efficiency
- Sustainable Procurement
- Responsible Transportation
Environmental Achievements
- Reduced total emissions by 15% in 2020 compared to the previous year due to reduced energy usage.
- Reduced Carbon Footprint (Net emissions, excluding renewable energy) by 58% for 2020/2021 due to a switch to green electricity and gas.
- Achieved 100% renewable energy across all managed estates by September 2021.
- 99% of Global’s radio transmitters are powered by renewable energy sources.
- Zero waste to landfill across all premises, offices, and warehouses.
- Recycled waste at all UK offices for nine years.
- 10% of commercial van fleet is made up of zero carbon emitting vehicles.
- Holborn office achieved SKA Gold certification for sustainability.
Social Achievements
- Introduced plant-based disposable products.
- Eliminated 30,000 plastic bags in Outdoor.
- Implemented a single-use plastic ban backstage at events.
- Used paper-based glitter bombs at events.
- Introduced compostable cutlery and coffee lids.
- Used green (non-plastic) jiffy bags in mail rooms.
- Improved driver behavior through vehicle telematics, reducing fuel consumption and emissions.
Governance Achievements
- Mandated that all Outdoor fixing contractors meet zero waste to landfill standard by the end of 2020.
- Outdoor business recertified to ISO 14001 (Environmental Management System) and ISO 50001 (Energy Management System) standards.
- Regular monitoring and reporting of key environmental performance indicators to the board and senior management.
Climate Goals & Targets
Long-term Goals:
- Net Zero emissions by 2030 (Ad Net Zero commitment)
Short-term Goals:
- Reduce energy consumption
- Reduce waste generated
- Increase recycling rate
- Reduce transport emissions
- Review and measure water usage
Environmental Challenges
- Reducing transport emissions
- Reducing waste generated
- Increasing recycling rate
- Reviewing and measuring water usage
Mitigation Strategies
- Created a recycling taskforce to explore more recycling opportunities and find alternatives to less recyclable products.
- Continuously assessing the commercial vehicle market to identify suitable alternatives to the current van fleet.
- Implemented an Action Plan identifying key emission-reducing initiatives and opportunities for a roadmap to Net Zero.
Supply Chain Management
Responsible Procurement
- Ethically sourced materials (FSC or PEFC certified)
Climate-Related Risks & Opportunities
Awards & Recognition
- Green Apple Award (Silver award for single-use plastic reduction initiatives)
Reporting Period: 2021
Environmental Metrics
Renewable Energy Share:100% (UK offices, warehouses, managed outdoor estate); 99% (radio transmitters)
ESG Focus Areas
- Supporting communities
- Investing in young people
- Championing diversity and inclusion
- Making time for health and wellbeing
- Environment
Environmental Achievements
- 100% of the energy used at our UK offices, warehouses and managed outdoor estate is from renewable sources
- Radio transmitters are also 99% powered by renewable energy
- Next generation screens which are 23% more energy efficient
- Zero waste managed by Global goes to landfill
- Increased recycling of small format posters
Social Achievements
- Raised over £20 million for Global’s Make Some Noise charity, supporting 340 charities and improving the lives of over 73,000 children and young people
- Provided £1m in advertising support to various causes through the 'Media for Good' initiative
- Launched Global Academy to improve diversity and reduce barriers to entry in the media industry
- Increased representation of Black, Asian and ethnically diverse colleagues to 15% (in line with national benchmark) and 8% at senior management level
- Increased representation of women in senior management positions to 45%
- Increased representation of women among all those promoted to 57%
- Reduced gender pay gap by more than 10 percentage points since 2017
- Increased representation of women in Technology & Digital team from 6% to over 20% in three years
- Made positive progress in increasing representation of employees with physical and neurological differences
Governance Achievements
- Established Global’s Group Diversity & Inclusion Committee
Climate Goals & Targets
Short-term Goals:
- Increase waste recycling from warehouses by 5%
Environmental Challenges
- Inequality in the UK tech sector
- Lack of diversity and inclusion in the media industry
Mitigation Strategies
- Launched 'Media for Good' initiative
- Founded Global Academy
- Established employee networks
- Partnered with Media for All and signed Adland’s Open Letter to address inequality
Supply Chain Management
Responsible Procurement
- Significant review of major third-party vendors to ensure they meet high standards of environmental care
Climate-Related Risks & Opportunities
Awards & Recognition
- Three Green Apple awards
Reporting Period: 2022
Environmental Metrics
Total Carbon Emissions:1242 tCO2e/year
Scope 1 Emissions:859 tCO2e/year
Scope 2 Emissions:3610 tCO2e/year
Scope 3 Emissions:32 tCO2e/year
Total Energy Consumption:19549 kWh/year
ESG Focus Areas
- Environment
- Social
- Governance
Environmental Achievements
- Reduced gross CO2e emissions by 5% from the prior period.
Social Achievements
- All staff of manager level and above completed unconscious bias training.
- Created 30 jobs in Scotland.
- Launched broadcast journalism apprenticeship scheme.
- Global’s Make Some Noise raised over £2m.
Governance Achievements
- Strengthened investment and commitment to Scotland with the creation of 30 jobs across engineering, data and product with the opening of our technology hub in Glasgow.
- Made significant Board appointments in the financial year to coincide with its key focus areas. Cilesta Van Doorn (Chief Marketing Officer) and Sebastian Enser-Wight (Chief Strategy Officer) were appointed.
Climate Goals & Targets
Medium-term Goals:
- Achieve neutrality by 2030 (Ad Net Zero).
Short-term Goals:
- Operating at pre Covid-19 operating levels in the 2023 financial period.
Environmental Challenges
- Covid-19 pandemic causing operational uncertainty.
- Weakness in the advertising market putting pressure on traditional revenue streams.
- Cost of living crisis within the UK.
Mitigation Strategies
- Utilised government retention scheme where required.
- Developing relationships with advertisers and agencies, offering tailored solutions.
- Developing new digital opportunities.
- Monitoring the impact of the cost of living crisis.
Supply Chain Management
Responsible Procurement
- Responsible Sourcing Policy addressing labour laws, forced and slave labour, human rights, the environment and anti-corruption.
Climate-Related Risks & Opportunities
Reporting Standards
Frameworks Used: GHG Protocol, Environmental Reporting Guidelines
Reporting Period: 2023
Environmental Metrics
Renewable Energy Share:100% (since 2021, across all managed sites)
ESG Focus Areas
- Community Investment
- Diversity, Equity, and Inclusion
- Environmental Sustainability
- Talent Development
- Employee Wellbeing
Environmental Achievements
- Achieved a 10.4% absolute carbon reduction compared to 2022.
- Used 100% renewable energy across all managed sites since 2021.
- Zero waste to landfill policy; 45% of waste recycled.
Social Achievements
- Global’s Make Some Noise raised over £34 million since 2014, impacting over 175,000 lives.
- £2.5 million committed to 40 charities in 2023, benefiting over 24,000 people.
- Delivered training to 59 charity staff members.
- Supported internships for young people with autism through partnership with Ambitious About Autism.
- Launched a new Employee Assistance Programme offering real-time support.
Governance Achievements
- Retained ISO 14001 and 50001 certifications.
- Launched employee networks focused on DEI and wellbeing.
Climate Goals & Targets
Medium-term Goals:
- Net Zero across business operations by 2030.
Environmental Challenges
- Reducing carbon footprint further.
- Expanding carbon measurement for a more holistic view.
Mitigation Strategies
- Long-term carbon reduction plan guided by the Greenhouse Gas Mitigation Hierarchy.
- Paperless fulfillment processes.
- Ad Net Zero signatory, pledging Net Zero by 2030.
- Outdoor Sustainability Initiative to drive sustainable practices in outdoor advertising.
Supply Chain Management
Responsible Procurement
- Outdoor Sustainability Initiative includes sustainable sourcing and eco-friendly printing.
Climate-Related Risks & Opportunities
Reporting Standards
Frameworks Used: Ad Net Zero
Certifications: ISO 14001, ISO 50001, Planet Mark
Third-party Assurance: Planet Mark
Awards & Recognition
- Green Apple Award (six awards in total)