Climate Change Data

Global

Climate Impact & Sustainability Data (2020-2021, 2021, 2022, 2023)

Reporting Period: 2020-2021

Environmental Metrics

Renewable Energy Share:100% (across all managed estates by September 2021)

ESG Focus Areas

  • Climate Change
  • Waste Reduction
  • Energy Efficiency
  • Sustainable Procurement
  • Responsible Transportation

Environmental Achievements

  • Reduced total emissions by 15% in 2020 compared to the previous year due to reduced energy usage.
  • Reduced Carbon Footprint (Net emissions, excluding renewable energy) by 58% for 2020/2021 due to a switch to green electricity and gas.
  • Achieved 100% renewable energy across all managed estates by September 2021.
  • 99% of Global’s radio transmitters are powered by renewable energy sources.
  • Zero waste to landfill across all premises, offices, and warehouses.
  • Recycled waste at all UK offices for nine years.
  • 10% of commercial van fleet is made up of zero carbon emitting vehicles.
  • Holborn office achieved SKA Gold certification for sustainability.

Social Achievements

  • Introduced plant-based disposable products.
  • Eliminated 30,000 plastic bags in Outdoor.
  • Implemented a single-use plastic ban backstage at events.
  • Used paper-based glitter bombs at events.
  • Introduced compostable cutlery and coffee lids.
  • Used green (non-plastic) jiffy bags in mail rooms.
  • Improved driver behavior through vehicle telematics, reducing fuel consumption and emissions.

Governance Achievements

  • Mandated that all Outdoor fixing contractors meet zero waste to landfill standard by the end of 2020.
  • Outdoor business recertified to ISO 14001 (Environmental Management System) and ISO 50001 (Energy Management System) standards.
  • Regular monitoring and reporting of key environmental performance indicators to the board and senior management.

Climate Goals & Targets

Long-term Goals:
  • Net Zero emissions by 2030 (Ad Net Zero commitment)
Short-term Goals:
  • Reduce energy consumption
  • Reduce waste generated
  • Increase recycling rate
  • Reduce transport emissions
  • Review and measure water usage

Environmental Challenges

  • Reducing transport emissions
  • Reducing waste generated
  • Increasing recycling rate
  • Reviewing and measuring water usage
Mitigation Strategies
  • Created a recycling taskforce to explore more recycling opportunities and find alternatives to less recyclable products.
  • Continuously assessing the commercial vehicle market to identify suitable alternatives to the current van fleet.
  • Implemented an Action Plan identifying key emission-reducing initiatives and opportunities for a roadmap to Net Zero.

Supply Chain Management

Responsible Procurement
  • Ethically sourced materials (FSC or PEFC certified)

Climate-Related Risks & Opportunities

Awards & Recognition

  • Green Apple Award (Silver award for single-use plastic reduction initiatives)

Reporting Period: 2021

Environmental Metrics

Renewable Energy Share:100% (UK offices, warehouses, managed outdoor estate); 99% (radio transmitters)

ESG Focus Areas

  • Supporting communities
  • Investing in young people
  • Championing diversity and inclusion
  • Making time for health and wellbeing
  • Environment

Environmental Achievements

  • 100% of the energy used at our UK offices, warehouses and managed outdoor estate is from renewable sources
  • Radio transmitters are also 99% powered by renewable energy
  • Next generation screens which are 23% more energy efficient
  • Zero waste managed by Global goes to landfill
  • Increased recycling of small format posters

Social Achievements

  • Raised over £20 million for Global’s Make Some Noise charity, supporting 340 charities and improving the lives of over 73,000 children and young people
  • Provided £1m in advertising support to various causes through the 'Media for Good' initiative
  • Launched Global Academy to improve diversity and reduce barriers to entry in the media industry
  • Increased representation of Black, Asian and ethnically diverse colleagues to 15% (in line with national benchmark) and 8% at senior management level
  • Increased representation of women in senior management positions to 45%
  • Increased representation of women among all those promoted to 57%
  • Reduced gender pay gap by more than 10 percentage points since 2017
  • Increased representation of women in Technology & Digital team from 6% to over 20% in three years
  • Made positive progress in increasing representation of employees with physical and neurological differences

Governance Achievements

  • Established Global’s Group Diversity & Inclusion Committee

Climate Goals & Targets

Short-term Goals:
  • Increase waste recycling from warehouses by 5%

Environmental Challenges

  • Inequality in the UK tech sector
  • Lack of diversity and inclusion in the media industry
Mitigation Strategies
  • Launched 'Media for Good' initiative
  • Founded Global Academy
  • Established employee networks
  • Partnered with Media for All and signed Adland’s Open Letter to address inequality

Supply Chain Management

Responsible Procurement
  • Significant review of major third-party vendors to ensure they meet high standards of environmental care

Climate-Related Risks & Opportunities

Awards & Recognition

  • Three Green Apple awards

Reporting Period: 2022

Environmental Metrics

Total Carbon Emissions:1242 tCO2e/year
Scope 1 Emissions:859 tCO2e/year
Scope 2 Emissions:3610 tCO2e/year
Scope 3 Emissions:32 tCO2e/year
Total Energy Consumption:19549 kWh/year

ESG Focus Areas

  • Environment
  • Social
  • Governance

Environmental Achievements

  • Reduced gross CO2e emissions by 5% from the prior period.

Social Achievements

  • All staff of manager level and above completed unconscious bias training.
  • Created 30 jobs in Scotland.
  • Launched broadcast journalism apprenticeship scheme.
  • Global’s Make Some Noise raised over £2m.

Governance Achievements

  • Strengthened investment and commitment to Scotland with the creation of 30 jobs across engineering, data and product with the opening of our technology hub in Glasgow.
  • Made significant Board appointments in the financial year to coincide with its key focus areas. Cilesta Van Doorn (Chief Marketing Officer) and Sebastian Enser-Wight (Chief Strategy Officer) were appointed.

Climate Goals & Targets

Medium-term Goals:
  • Achieve neutrality by 2030 (Ad Net Zero).
Short-term Goals:
  • Operating at pre Covid-19 operating levels in the 2023 financial period.

Environmental Challenges

  • Covid-19 pandemic causing operational uncertainty.
  • Weakness in the advertising market putting pressure on traditional revenue streams.
  • Cost of living crisis within the UK.
Mitigation Strategies
  • Utilised government retention scheme where required.
  • Developing relationships with advertisers and agencies, offering tailored solutions.
  • Developing new digital opportunities.
  • Monitoring the impact of the cost of living crisis.

Supply Chain Management

Responsible Procurement
  • Responsible Sourcing Policy addressing labour laws, forced and slave labour, human rights, the environment and anti-corruption.

Climate-Related Risks & Opportunities

Reporting Standards

Frameworks Used: GHG Protocol, Environmental Reporting Guidelines

Reporting Period: 2023

Environmental Metrics

Renewable Energy Share:100% (since 2021, across all managed sites)

ESG Focus Areas

  • Community Investment
  • Diversity, Equity, and Inclusion
  • Environmental Sustainability
  • Talent Development
  • Employee Wellbeing

Environmental Achievements

  • Achieved a 10.4% absolute carbon reduction compared to 2022.
  • Used 100% renewable energy across all managed sites since 2021.
  • Zero waste to landfill policy; 45% of waste recycled.

Social Achievements

  • Global’s Make Some Noise raised over £34 million since 2014, impacting over 175,000 lives.
  • £2.5 million committed to 40 charities in 2023, benefiting over 24,000 people.
  • Delivered training to 59 charity staff members.
  • Supported internships for young people with autism through partnership with Ambitious About Autism.
  • Launched a new Employee Assistance Programme offering real-time support.

Governance Achievements

  • Retained ISO 14001 and 50001 certifications.
  • Launched employee networks focused on DEI and wellbeing.

Climate Goals & Targets

Medium-term Goals:
  • Net Zero across business operations by 2030.

Environmental Challenges

  • Reducing carbon footprint further.
  • Expanding carbon measurement for a more holistic view.
Mitigation Strategies
  • Long-term carbon reduction plan guided by the Greenhouse Gas Mitigation Hierarchy.
  • Paperless fulfillment processes.
  • Ad Net Zero signatory, pledging Net Zero by 2030.
  • Outdoor Sustainability Initiative to drive sustainable practices in outdoor advertising.

Supply Chain Management

Responsible Procurement
  • Outdoor Sustainability Initiative includes sustainable sourcing and eco-friendly printing.

Climate-Related Risks & Opportunities

Reporting Standards

Frameworks Used: Ad Net Zero

Certifications: ISO 14001, ISO 50001, Planet Mark

Third-party Assurance: Planet Mark

Awards & Recognition

  • Green Apple Award (six awards in total)