Climate Change Data

NetEase Games

Climate Impact & Sustainability Data (2022, 2023)

Reporting Period: 2022

Environmental Metrics

ESG Focus Areas

  • Cultural Preservation and Promotion
  • Technological Innovation
  • Sustainable Game Development

Social Achievements

  • Collaborated with over 40 national intangible cultural heritage protection institutions and inheritors, covering over 80 national intangible cultural heritage projects. Achieved top ranking among domestic game companies in the total number of intangible cultural heritage cooperation activities over the past five years.
  • Successfully launched games like 《永劫无间》 which achieved over 10 million global sales, becoming the first domestically produced buyout game to surpass 10 million sales globally.
  • Developed and utilized self-owned game engines Messiah and NeoX, breaking the foreign monopoly on game engines.

Climate Goals & Targets

Supply Chain Management

Climate-Related Risks & Opportunities

Awards & Recognition

  • 2021 Google Play 年度最佳游戏(中国台湾地区)
  • 2021 Google Play 年度最佳平板电脑游戏(中国香港和台湾地区)
  • Various platform's annual best game awards from Huawei, Xiaomi, and Vivo

Reporting Period: 2023

Environmental Metrics

Total Carbon Emissions:Not disclosed
Scope 1 Emissions:Not disclosed
Scope 2 Emissions:Not disclosed
Scope 3 Emissions:Not disclosed
Renewable Energy Share:Not disclosed
Total Energy Consumption:Not disclosed
Water Consumption:Not disclosed
Waste Generated:Not disclosed
Carbon Intensity:Not disclosed

ESG Focus Areas

  • Culture Preservation
  • Global Market Expansion
  • Technological Advancement and Science Education
  • Minors' Protection
  • Philanthropy
  • Immersive Experiences and Modern Spirit

Environmental Achievements

  • Not disclosed

Social Achievements

  • Launched 100+ social responsibility projects with billions of global exposures; won dozens of national and international awards in game creation, technology application, and music art; promoted cultural heritage through games like Fantasy Westward Journey, Egg Party, Naraka: Bladepoint, and倩女幽魂.
  • Collaborated with minority groups (e.g., Miao, She) to promote local culture and development through digital technology and material support.
  • Developed and implemented AI-powered minor protection system, including AI identification, intervention models, and monitoring systems.
  • Improved refund process for minors' unusual consumption.
  • Launched "Life's First Sentence" project using AI to restore the voices of hearing-impaired individuals.

Governance Achievements

  • Not disclosed

Climate Goals & Targets

Long-term Goals:
  • Not disclosed
Medium-term Goals:
  • Not disclosed
Short-term Goals:
  • Not disclosed

Environmental Challenges

  • Intensified product competition in a market shifting from incremental to stock growth.
  • The rapid advancement of AI technology reshaping the game industry.
  • Increasing societal expectations regarding game content quality, cultural function, and socio-economic value.
Mitigation Strategies
  • Adhering to the mission of "craftsmanship and innovation" to create high-quality games.
  • Responding to industry concerns, building consensus, and leading industry direction.
  • Strengthening the new value of games.

Supply Chain Management

Supplier Audits: Not disclosed

Responsible Procurement
  • Not disclosed

Climate-Related Risks & Opportunities

Physical Risks
  • Not disclosed
Transition Risks
  • Not disclosed
Opportunities
  • Not disclosed

Reporting Standards

Frameworks Used: Null

Certifications: Null

Third-party Assurance: Not disclosed

UN Sustainable Development Goals

  • Not disclosed

Not disclosed

Sustainable Products & Innovation

  • Not disclosed

Awards & Recognition

  • Dozens of national and international awards in game creation, technology application, and music art; 2023 Hollywood Music in Media Awards nomination for Best Online Concert (Rate the Land)