MGI – Media and Games Invest SE
Climate Impact & Sustainability Data (2021, 2022, 2023)
Reporting Period: 2021
Environmental Metrics
Total Carbon Emissions:4,949 tCO2e (2020, including 10% safety margin)
ESG Focus Areas
- Diversity and Fair Play in our Products and Services
- Providing Data Protection and Security
- A Great Team and an Inspiring Workplace
- Working towards a Greener Future
- Corporate Governance
Environmental Achievements
- Achieved carbon neutrality for 2020 in cooperation with Planetly in August 2021, ahead of schedule.
- Established a permanent cooperation with Eden Projects, leading to donations of an additional 110,000 trees.
Social Achievements
- Initiated cooperation with Water.org (events to start in 2022).
- Intensive compliance training for workforce.
- Implementation of state-of-the-art whistleblowing solution by EQS Integrity Line.
Governance Achievements
- Further expanded efforts in terms of governance to reflect the strong growth of the company.
- Further optimization of the internal control system in cooperation with KPMG.
- Implementation of a new external whistleblowing system.
Climate Goals & Targets
Long-term Goals:
- Not disclosed
Medium-term Goals:
- Not disclosed
Short-term Goals:
- Roll out Water.org charity project in games (first half of 2022).
Environmental Challenges
- Ongoing Covid-19 pandemic impacting employee work-from-home arrangements and stakeholder engagement.
- Increasing restrictions on data sharing and stricter data protection regulations.
- Apple's IDFA and SkAdNetwork changes impacting user tracking and ad targeting.
Mitigation Strategies
- Mostly online stakeholder engagement.
- Focus on privacy-first initiatives and innovative technical solutions (ATOM).
- Integration of 3rd party technologies like LiveRamp, ID5, and Google FloC for cookie-less targeting.
- Acquisition of Beemray for contextual advertising expertise.
Supply Chain Management
Climate-Related Risks & Opportunities
Reporting Standards
Frameworks Used: GRI
Sustainable Products & Innovation
- ATOM (anonymized targeting solution)
Reporting Period: 2022
Environmental Metrics
Total Carbon Emissions:20,325 tCO2e
Scope 1 Emissions:4.4 tCO2e
Scope 2 Emissions:34.1 tCO2e
Scope 3 Emissions:20,323.6 tCO2e
ESG Focus Areas
- Diversity and Fair Play in our Products and Services
- Providing Data Protection and Security
- A Great Team and an Inspiring Workplace
- Working towards a Greener Future
- Corporate Governance
Environmental Achievements
- Achieved carbon neutrality for 2022 by optimizing carbon footprint and offsetting emissions
Social Achievements
- Verve Group's ad software platform received a Tech Cares Award from TrustRadius for creating a more efficient and privacy-friendly advertising platform
Governance Achievements
- Expansion of the Board, implementation of various Board Committees and a Nomination Committee, publication of the first audited Governance Report, and optimization and expansion of the Compliance Management and Internal Control and Risk Management Systems
Climate Goals & Targets
Environmental Challenges
- Finding a balance between the requirements of numerous stakeholders, especially in turbulent times and the lack of standards or best practices in the digital media sector.
Mitigation Strategies
- Continuous stakeholder engagement, regular review and adjustment of sustainability priorities, and a focus on understanding and shaping the future of the industry.
Supply Chain Management
Climate-Related Risks & Opportunities
Reporting Standards
Frameworks Used: GRI
Sustainable Products & Innovation
- ATOM (Anonymized Targeting On Mobile), Moments.AI™ (real-time contextual targeting solution)
Awards & Recognition
- Tech Cares Award from TrustRadius (Verve Group)
Reporting Period: 2023
Environmental Metrics
Total Carbon Emissions:Not disclosed
Scope 1 Emissions:Not disclosed
Scope 2 Emissions:Not disclosed
Scope 3 Emissions:Not disclosed
Renewable Energy Share:Not disclosed
Total Energy Consumption:Not disclosed
Water Consumption:Not disclosed
Waste Generated:Not disclosed
Carbon Intensity:Not disclosed
ESG Focus Areas
- Creating a Meaningful and Innovative Product Portfolio
- Providing Data Privacy and Security
- Being a Great Team and an Inspiring Workplace
- Working towards a Greener Future
- Ensuring Business Ethics and Compliance
Environmental Achievements
- Reduced carbon emissions (Specific figures pending due to a change in reporting provider and methodology. Will be announced later.)
- Offset carbon emissions through certified projects supporting 6 UN SDGs (SDG 1, SDG 3, SDG 7, SDG 8, SDG 12, SDG 13).
Social Achievements
- Implemented HiBob HR tool across all companies, improving talent management and internal communication.
- Introduced Workable recruiting tool, enhancing applicant experience and streamlining the process.
- Launched a new intranet for improved access to employee information and resources.
- Revamped competency-based recruiting process with enhanced interviewing skills training.
- Implemented a tailored onboarding program with a 4.3/5 rating.
- Established a freelancer pool for handling sudden staffing demands.
- Expanded internship programs for nurturing emerging talent.
- Introduced a new Performance Management Process with peer and upward feedback.
- Offered a 'personal development' section in the Performance Management Process.
- Provided an average of €500 per employee per year for training.
- Introduced Leadership Academy and Savvy Skills webinars.
- Offered comprehensive occupational training (occupational health and safety, data protection & privacy, anti-harassment).
- Recorded zero work-related injuries.
- Introduced Work and Travel program and employee shares program.
- Continued cafeteria system for employee benefits.
- Implemented 'Back 2 Office' campaign, encouraging in-office presence twice a week.
- Maintained the opportunity for employees to work abroad for a limited duration.
- Introduced Wellness & Recharge days.
- Implemented a comprehensive training tool for Occupational Health and Safety (OHS) with annual training sessions and refreshers.
- Offered COVID-19 booster shots and flu vaccinations.
Governance Achievements
- Relocated company headquarters from Malta to Sweden.
- Improved corporate governance structure.
- Published bond prospectus and applied for listing on Nasdaq Stockholm.
- Successfully placed €225m of new senior secured floating rate bonds.
- Implemented an elaborate Compliance Management System (CoMS).
- Continued as a signatory of the UN Global Compact.
Climate Goals & Targets
Long-term Goals:
- Not disclosed
Medium-term Goals:
- 25-30% Revenue CAGR
- 25-30% Adj. EBITDA margin
- 15-20% Adj. EBIT margin
- Pro-forma net leverage between 2.0x - 3.0x
Short-term Goals:
- Not disclosed
Environmental Challenges
- Overall demand for advertising impacted by general economic climate.
- Leading technology companies (Apple, Google) potentially undermining revenue model.
- Lack of long-term agreements with advertisers and publishers.
- Risk of recession and inflation.
- Lack of control over information technology systems.
- Changes in market power among publishers, intermediaries, and advertisers.
- Changing technologies and customer requirements.
- Risks relating to public perception of violent games and youth.
- Financing, liquidity, and credit risks.
- Risk of impairment losses.
- Tax-related risks.
- Risks associated with acquisitions.
Mitigation Strategies
- Innovation to gain market share and diversify customer base.
- Expanding usage of USPs (user services platforms) such as SaaS models and white label solutions.
- Diversifying product offerings.
- Moving customers to long-term SaaS services and exploring minimum guarantees.
- Maintaining good traffic quality and transparency.
- Digital operations with a work-from-home policy.
- Shifting revenues to sectors less affected by economic downturns.
- Expanding to new customers and segments.
- Maintaining good relationships with key players in the mobile industry.
- Developing products that operate effectively with various operating systems.
- Establishing direct relationships with publishers.
- Investing in contextual solutions that do not rely on identifiers.
- Gaining more first-party data from mobile games.
- Developing USPs such as ATOM, SaaS solutions, and other services.
- Continuously working on new privacy-first solutions.
- Fostering industry collaboration.
- Focusing on various games platforms with long customer lifetimes.
- Implementing permanent satisfaction surveys.
- MGI Financial Risk Policy.
- Diversifying debt maturities and using a mix of financial instruments.
- Hedging interest rates and maintaining a strong cash balance.
- Semi-annual monitoring of goodwill carrying amounts and annual assessments from independent experts.
- MGI Tax Policy.
- In-depth due diligence for M&A deals.
- Monitoring concrete material risks.
- Using escrows or delayed purchase price payments.
Supply Chain Management
Supplier Audits: Not disclosed
Responsible Procurement
- Not disclosed
Climate-Related Risks & Opportunities
Physical Risks
- Not disclosed
Transition Risks
- Not disclosed
Opportunities
- Not disclosed
Reporting Standards
Frameworks Used: GRI Standards
Certifications: Null
Third-party Assurance: Deloitte (limited assurance)
UN Sustainable Development Goals
- SDG 1
- SDG 3
- SDG 7
- SDG 8
- SDG 12
- SDG 13
Offsetting carbon emissions through projects supporting these goals.
Sustainable Products & Innovation
- ATOM (on-device targeting)
- Moments.AI (contextual ad targeting)
- Dataseat (contextual mobile DSP)
Awards & Recognition
- Digiday Awards Europe - Best Contextual Targeting (Moments.AI)
- TrustRadius Tech Cares Award (Verve Group)