Senheng New Retail Berhad
Climate Impact & Sustainability Data (2021, 2022, 2023)
Reporting Period: 2021
Environmental Metrics
ESG Focus Areas
- Economic Performance
- Governance & Ethics
- Supply Chain Management
- Product Quality & Safety
- Environmental Stewardship
- Energy Consumption
- Waste Management
- Diversity and Equal Opportunity
- Occupational Health & Safety
- Employee Development
- Community Development
Environmental Achievements
- Paperless initiative since 2015, digitalising all processes and operations.
- Converted plastic bags to biodegradable plastics.
- E-waste recycling program since 2013, collecting 3,608 units in 2021.
- 73 retail stores registered as e-waste collection centers.
Social Achievements
- Launched in-house cookware brand "Delighto" in August 2021, garnering close to RM2 million in sales within the first five months.
- Launched new Senheng App in November 2021, offering a lifestyle ecosystem beyond consumer E&E.
- Senheng Education Assistance Program, sponsoring RM400,000 to support 20 students since 2019.
- Memorandum of Understanding with TAR UC to formalise an academia-industry collaboration and established a Senheng Scholarship with an allocation of RM5 million over 10 years.
Governance Achievements
- Maintains an integrated Governance Risk Compliance (GRC) approach.
- Adopts a zero-tolerance policy against all forms of bribery and corruption.
- Established Whistleblowing Policy.
- Adopted Anti-Bribery and Anti-Corruption Policy.
Climate Goals & Targets
- Set up/upgrade 61 new stores by the end of 2024.
Environmental Challenges
- Economic risks and impact of the COVID-19 pandemic.
- Supply risks due to reliance on various suppliers without long-term agreements.
- Evolving consumer purchasing trends.
Mitigation Strategies
- Personalised digital marketing initiatives to enhance sales conversions.
- Seamless retail model enabling online and in-store purchases.
- Strong relationships with suppliers.
- Data analytics to tailor business strategies to consumer trends.
- Expansion strategy of setting up/upgrading "Territory Champion" stores.
Supply Chain Management
Responsible Procurement
- All employees, suppliers, agents, distributors, and business associates are required to fully comply with the Group’s Anti-Bribery and Anti-Corruption Policy.
Climate-Related Risks & Opportunities
Reporting Standards
Frameworks Used: UN SDGs
UN Sustainable Development Goals
- SDG 3
- SDG 4
- SDG 8
- SDG 10
- SDG 13
Senheng’s pursuit of sustainability is aligned with the United Nations’ (“UN”) Sustainable Development Goals (“SDG”), which are part of the UN Member States 2030 Agenda for Sustainable Development.
Sustainable Products & Innovation
- Delighto cookware
Reporting Period: 2022
Environmental Metrics
ESG Focus Areas
- Governance
- Environmental
- Social
Environmental Achievements
- Collected 5,698 units of e-waste (compared to 3,293 units in 2021)
- Recycled 98 tonnes of styrofoam and item boxes (compared to 105 tonnes in 2021)
Social Achievements
- Launched Senheng Education Assistance Program (SEA) providing RM5 million over 10 years to TAR UC students
- Maintained customer NPS above 80%
- Last mile customer satisfaction survey scored above 85%
Governance Achievements
- Established a Sustainability Committee (assumed by the War Room Committee)
- Adopted Guidelines on Fit and Proper Person
- Adopted Whistle-Blowing Policies and Procedures
- Adopted Anti-Bribery and Corruption Policy
Climate Goals & Targets
- Reduce electricity consumption by installing LED lights in all outlets by 2025
- Install rainwater harvesting system in all locations by 2024
- Open up to 61 territory champion stores in the next three years
- Launch 40 Senheng Mobile stores in 2023
- Improve online user interface and experience
- Increase private traffic through personalized brand outreach
Environmental Challenges
- Supply chain issues due to the Russian-Ukraine conflict
- Rising interest rates impacting consumer spending
- Global supply chain disruptions affecting brand distribution business
Mitigation Strategies
- Continued aggressive expansion with "Territory Champion" stores
- Launched "Senheng Mobile" store concept
- Upgraded online platforms for better user experience
- Strengthened digital marketing strategy with AI solutions
- Expanded warehouse storage space and logistics network in East Malaysia
Supply Chain Management
Supplier Audits: Evaluations on trade supplier was carried out in FY2022 for the top twenty-five (25) Senheng’s brands
Responsible Procurement
- Predominantly sources goods from local suppliers (97.97% in 2022)
Climate-Related Risks & Opportunities
Reporting Standards
Frameworks Used: Bursa Malaysia Securities Berhad Sustainability Reporting Guide, Malaysian Code of Corporate Governance (MCCG 2021), Main Market Listing Requirements (MMLR), GRI Standards
Awards & Recognition
- CXP Best Customer Experience Awards (2022, 2020)
- The Peak, from SME100® AFFIN SME Icon Award (2021)
- Putra Brands Awards (2022, 2020, 2019, 2018, 2017)
- EY Entrepreneur of the Year (2020)
- Star Outstanding Business Awards (SOBA) (2020, 2018)
- Sin Chew Business Excellence Awards (2019)
- Billion Dollar Club Award (2019)
- Malaysia Franchise Award (2019, 2018)
- Retail Asia-Pacific Top 500 Award (2017, 2016)
- Mycybersale (2018, 2017)
Reporting Period: 2023
Environmental Metrics
ESG Focus Areas
- Economic Performance
- Governance & Ethics
- Supply Chain Management
- Environmental Compliance
- Energy Consumption
- Water
- Waste Management
- Emissions
- Diversity and Equal Opportunity
- Employee Training and Development
- Product Quality and Safety
- Occupational Health and Safety
- Corporate Social Responsibilities
- Data Privacy and Security
Environmental Achievements
- Achieved ZERO cases of non-compliance to DOE environmental regulatory in 2023
- 100% LED lights installed to reduce electricity consumption in 2023
Social Achievements
- Recorded Scored above 90% of last mile customer satisfaction survey in 2023
- 100% of employees trained on H&S
Governance Achievements
- Achieved ZERO corruption cases reported in 2023
Climate Goals & Targets
- Not disclosed
- Reduce electricity consumption by installing LED lights 100% for all outlets by 2025
- Report in accordance with TCFD standards by 2025
- To install harvesting rainwater system in all LO by 2024
Environmental Challenges
- Ineffective monitoring on the business strategies and future plan
- Market competition threats
- Non-compliance with rules & regulations
- Non-performing vendor
- Health, safety & environmental hazards
- Resource-efficient practices
- Difficulty to retain and attract key personnel
- Competency gap
- Data governance
- Inability to meet consumer demand for environmentally friendly products
- Slow-moving and inventory turn monitoring
- Health, safety & environmental hazards
- Non-compliance with rules & regulations
Mitigation Strategies
- Cost savings initiative
- Investment in sustainable practices provide competitive advantage
- Enhance governance best practices
- Improve procurement transparency to improve supplier relationships and mitigate risks
- Ongoing compliance with regulatory requirements
- Optimise resource use
- Minimise waste generation
- Initiatives to adapt to climate conditions
- Improve productivity of employees though employee well-being programme
- Focus on employee skills development
- Implementation of data privacy and security measures can enhance customer trust
- Enhance customer satisfaction
- Effective safety management practices
- Improve public perception on the brand reputation
Supply Chain Management
Supplier Audits: Assessment focusing on the top 20 brands
Responsible Procurement
- Trade Supplier On-boarding Form
- Anti-Bribery and Corruption Policy Agreement
- Supplier Code of Conduct
Climate-Related Risks & Opportunities
Physical Risks
- Not disclosed
Transition Risks
- Not disclosed
Opportunities
- Not disclosed
Reporting Standards
Frameworks Used: Bursa Malaysia Sustainability Reporting Guide 3rd edition, Malaysian Code of Corporate Governance (Updated 2021), Main Market Listing Requirements, Global Reporting Initiative Standards, United Nations Sustainable Development Goals
Certifications: Null
Third-party Assurance: Not disclosed
UN Sustainable Development Goals
- Not disclosed
Not disclosed
Sustainable Products & Innovation
- Not disclosed
Awards & Recognition
- Not disclosed