MAÏENGA
Climate Impact & Sustainability Data (2023)
Reporting Period: 2023
Environmental Metrics
Total Carbon Emissions:1832 tonnes of CO2e/year
Renewable Energy Share:76% (agency)
Waste Generated:18,300 liters/year (plastic)
ESG Focus Areas
- Empowering Women
- Environmental Performance
- Host Regions and Populations
Environmental Achievements
- ISO 14001 certified since 2010 (first and only agency in the field)
- Avoided emission of more than 35 tonnes of CO2 through optimized logistics
- Absorbed 3,095 tonnes of CO2 through date palm planting and Treely challenge
- 100% of waste treated (50% incinerated, 50% recycled)
- 18,300 liters of plastic waste collected and destroyed since 2021
- Upcycled 120,000 plastic bottles
- Agency is 76% self-sufficient in electricity through solar panels
Social Achievements
- 10,000 women participated in events since inception
- Created Cœur de Gazelles, a charitable association, in 2001
- 93,552 people received free medical care through the medical caravan
- 15,456 date palms planted through Green Day initiative
- Donated €55,880 to Secours Populaire Français
- Supported various other charitable associations
Governance Achievements
- Independent Advisory CSR Committee with high-level patronage
- Published a white paper, “Rally Raid and Sustainable Development”
Climate Goals & Targets
Environmental Challenges
- Reducing CO2 emissions from travel
- Managing waste, especially plastic from bottled water
- Ensuring fair access to water for desert populations
- Balancing event organization with environmental protection
Mitigation Strategies
- Optimized event logistics and travel
- Developed upcycling projects for plastic bottles
- Built wells and irrigation channels
- Implemented ISO 14001 environmental management system
- Encouraged eco-friendly behavior among stakeholders
Supply Chain Management
Responsible Procurement
- Choosing partners committed to CSR
- Favoring local purchasing
- Using recycled or recyclable packaging
Climate-Related Risks & Opportunities
Reporting Standards
Frameworks Used: ISO 14001
Certifications: ISO 14001
UN Sustainable Development Goals
- SDG 1
- SDG 2
- SDG 3
- SDG 4
- SDG 5
- SDG 6
- SDG 10
- SDG 13
- SDG 15
- SDG 17
Concrete actions implemented to contribute to these goals